Lululemon Pop-Up Shop

Through our pop-up shop's indoor/outdoor design, bustling location, weekly events, and specialty app, Lululemon Pop-Up x SOCO will foster a strong sense of community and help Lululemon hold onto its 2.8% US market share. Designed by Lindsay Boyd (interior design planning, consumer experience, marketing strategy/apple watch launch) in collaboration with: Addison Joost (location justification, buyer, co-interior design planning), Deborah Casares (company and consumer research), Sierra Bischoff (financials and social media), Braelyn Casacalenda (interior design mockups).